There is so much power in a hug. Moms and Dads have always instinctively known this, and studies are proving it. Skin-to-skin hugging can help babies sleep better. It can stabilize heart rates, reduce anxiety, and help them thrive. That’s why Huggies® Brand helps support hospitals through our No Baby Unhugged initiative. Together, let’s help all babies get the hugs they need.

Support No Baby Unhugged and get FREE pack of Huggies® Diapers and Wipes

Share a photo of you hugging your little one in your belly or in your arms, and get a FREE pack of Huggies® Diapers and Wipes.

Make a Plan to Hug

You’ve made a Birth Plan, now make a Hug Plan. Developed by medical experts together with Huggies® Brand, it will help you ensure your baby receives skin-to-skin hugs immediately after birth.